BOOK A SERVICE
Stratcom Group Presents

Sail the
Digital Wave

Free Webinar Series · Oct – Dec 2026
Every 2nd Thursday
6:00 – 7:30 PM
Google Meet
No Download Required
Choose a Session & Register See All 6 Sessions ↓
6 Sessions
·
6 Powerful Topics
·
100% Free
·
Live Q&A Every Session
The Programme

What You'll Learn

Six practical, no-jargon sessions designed for entrepreneurs, business owners, and marketing professionals ready to grow in the digital age. Register for each session you want to attend.

Session 01 · 9 October 2026
Why Your Business Is Invisible — And How to Fix It
The attention economy explained. Why great businesses remain unseen, and what storytelling actually does for growth.
6:00 – 7:30 PM · Google Meet
Register for Session 01
Session 02 · 23 October 2026
The Story Engine — How to Tell Stories That Sell
The Character–Obstacle–Resolution framework. Turn a product into a brand through narrative, with real Eswatini examples.
6:00 – 7:30 PM · Google Meet
Register for Session 02
Session 03 · 6 November 2026
Content That Works — Building a System, Not a Schedule
The 60-30-10 rule. The weekly content pyramid. How to batch, repurpose, and stay consistent without burning out.
6:00 – 7:30 PM · Google Meet
Register for Session 03
Session 04 · 20 November 2026
AI Tools for Marketing — Work Smarter, Post Better
Practical walkthrough of AI tools for captions, graphics, video scripts and content calendars — without losing your brand voice.
6:00 – 7:30 PM · Google Meet
Register for Session 04
Session 05 · 4 December 2026
Your Brand in the Digital Wave — Strategy, Identity & Positioning
Define your voice, build online authority, and position against competitors. The Stratcom five-pillar model explained live.
6:00 – 7:30 PM · Google Meet
Register for Session 05
Session 06 · 18 December 2026
Your 2027 Digital Playbook — Plan Your Brand's Best Year Yet
Build a 90-day digital strategy for January. Live Q&A and group planning exercise. Close the year knowing exactly where you're going.
6:00 – 7:30 PM · Google Meet
Register for Session 06
Why Attend

Built for African Business.

Practical, Not Academic

Street-tested frameworks from 30+ years of real communications and marketing — nothing generic, nothing borrowed from a textbook.

AI Tools Included

A dedicated hands-on session on using AI for marketing — so you work smarter, not harder, and stay ahead of the curve.

Eswatini Context

Examples, case studies and strategies drawn directly from the local market — relevant to where you operate and who you serve.

Live Q&A Every Session

Bring your real business challenges. Every webinar closes with 15 minutes of open questions directly with Sbu.

Strategy
Content
Creative
Automation
Analytics
Your Host

Meet Sibusiso Mngadi

Sibusiso Mngadi speaking at an Agribusiness event
Sibusiso Mngadi
Founder & CEO, Stratcom Group · Publisher, Agribusiness Media

With over 30 years of experience in journalism, strategic communications, and digital marketing, Sbu has led communication strategies for UN agencies, government institutions, and private-sector brands across Eswatini and the region. He founded Stratcom Group to help African businesses tell better stories, reach more people, and grow with intention.

Ready to
Sail?

Register now and secure your spot. No cost. No app download. Just show up and learn.

Choose Your Session ↓
Or email [email protected] · stratcomeswatini.com · 2518 5677